Grow your company by forming partnerships.

Feb 4, 2011   //   by JMoccia   //   Software Requirements  //  No Comments

Leveraging partners is a great way to grow your business. I’ve leveraged partners in just about every company I’ve created. Look for partners that share your vision. To make it work successfully, you have to look for partners that are in your space but that do not compete with you. How can you help them and how can they help you? I would always approach the relationship by stating how it benefits the partner first. What’s in it for them? Why should they listen to you? This will allow you to open up a positive dialog. Be patient, and foster the relationship. The key is it has to benefit both parties. If not, the relationship will most likely fail.

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"I can tell you first hand that developing your own software is easy, if you know the correct process."

Jason Moccia,
Author of Software Requirements Unleashed

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